Through droughts, fires and flooding rains, our grit has paid off season after season. Back in the early days, our stations defined the frontier between coast and desert. The 1824 herd are born wild, free to range on vast native pastures in Australia’s great Northern cattle country. It’s the kind of place that’ll render you speechless.
1824 is what you get from almost two centuries of craftsmanship and we don’t throw that word around often. This is real, primal meat. Herds that’ve been honed for generations with proven techniques and a knowing hand to thrive on the Australian range.
It’s our heritage, dedicated to quality beef for almost 2 centuries. It’s the original branded meat. The care and passion of our people. Pride in our country, working hard, and playing hard. The home of Australian meat.
All in the pursuit of better meat. 1824.
Since, well, 1824.
